CAMEL
/ SXSW
SXSW Camel Showcase
Event Design
CLIENT: Camel Cigarettes
(work done through BFG Communications) |
Camel
put on several nights of shows to coincide with the largest indie music
festival in the United States, South By Southwest in Austin, Texas.
They had a ton of bands over a four day period. They ran ads nationally
so they wanted it to feel Texas-y without feeling Cowboy-ish. The shows
were a huge success and so was the design. |